Content Writer

Job Type: Full Time Location: Herndon, USA

Digital Marketing Folks is offering a unique position for a skilled and passionate writer to join our marketing team. This individual will support the team’s content needs across a variety of mediums, including websites, blogs, digital advertisements, social media, printed materials and other channels as required. We are seeking an independent, highly motivated individual who can handle multiple deadlines and deliver excellent material for our clients and our team members.
COMPETENCIES
Ability to adapt to specific requirements across different campaigns and work simultaneously on several projects at once are key. Strong writing and communication skills are a must.
EDUCATION & EXPERIENCE
Bachelor’s Degree in Journalism, Advertising, Communications, Marketing, English or a related field + minimum 2 years of work experience as a content writer or related role with professional work samples provided.
ROLES & RESPONSBILITIES
  • Research, write and edit content for online and offline marketing communications, including emails, social media posts, digital advertisements, website copy, blog posts, printed materials, proposals, documentation and user guides
  • Draft landing page copy to support search engine marketing campaigns
  • Draft ad copies to support search engine marketing advertisements
  • Draft SEO-targeted blogs based on client requirements
  • Deliver high quality, finished products with minimal editing required
  • Collaborate with design, web development and sales teams to gather requirements and develop compelling and unique marketing plans
  • Support additional content needs across the organization as they arise
JOB REQUIREMENTS
  • Knowledge of digital marketing tactics, including SEO, SEM, social media, blogging, web content and web analytics
  • Knowledge of digital content strategy and creation
  • Excellent writing, editing, proofreading and research skills
  • Proficient in Microsoft Word, Microsoft PowerPoint and Adobe Acrobat
  • Strong attention to detail
  • Solid understanding of technical writing and the B2B market
  • Excellent time-management and organizational skills
Flexible thinking and willingness to adapt ideas to the needs of customers

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DIGITAL MARKETING SALES EXECUTIVE

Job Type: Full Time Location: Herndon, USA

Digital Marketing Folks has an exciting opportunity for an experienced sales professional to join our Digital Sales team. This individual will work closely with clients to help them understand and exceed business objectives with smart, cutting-edge ad campaigns. We are looking for a highly motivated performer with ambition, passion, and creativity. You must have a deep understanding of digital media with the ability to credibly articulate strategic insights for clients that are based on data and research.
COMPETENCIES
Ability to work both independently and collaboratively are key. Candidates should be self-motivated and ready to hit the ground running. Strong written and oral communication skills and the ability to present to large and small groups.
EDUCATION & EXPERIENCE
BS/BA Degree in Sales, Marketing or related field from an accredited college or university2+ years of experience selling digital media or competitive media such as radio, TV and/or agency
ROLES and RESPONSIBILITIES
  • Identify new business opportunities, aggressively pursue them and close new sales
  • To provide strategic advice and help businesses get the best ROI on their advertising investment by working closely with them in a consultative role
  • Gain an extensive knowledge of our capabilities, specifically with PPC, SEO, display, content marketing, website development, mobile marketing and more
  • Create proposals and present solutions to prospects and clients
  • Interpret market-analytics data and convey campaign wins to clients in order to retain clients and grow existing clients’ monthly investments
  • Manage your own sales activity and pipeline to meet revenue targets and company goals
  • Develop and maintain competitive knowledge on industries and products to leverage in the sales cycle
  • Stay informed of digital advertising best practices
  • Act as a point of contact for clients and organize regular meetings to discuss requirements
  • Representing the company at exhibitions, meetings and trade shows
  • Travel as needed and dependent on location
JOB REQUIREMENTS and SKILLS
  • Advanced knowledge of online advertising sales including targeted display, SEO, SEM, social media, websites, video, mobile, and analytics
  • Passion for all things digital
  • Possess a Hunter’s mentality
  • Proven presentation skills to diverse audiences
  • Proven ability to meet and exceed sales goals
  • A strong network and reputation is highly preferred
  • Efficient time management skills - must be able to work independently and handle multiple ongoing tasks with rapidly changing priorities

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